CAB Connection is a quarterly resource newsletter from Ignite for Customer Advisory Board Managers, Facilitators, and Executive Sponsors.
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CAB Connection is a quarterly resource newsletter from Ignite Advisory Group for Customer Advisory Board (CAB) Managers, Facilitators and Executive Sponsors.
📰 In the News
Avoid Virtual Fatigue: How to Keep Online Customer Advisory Board Meetings Fresh
While we’ve all become more skilled in managing virtual meetings, participant engagement is critical to ensure your members gain maximum value from these going forward.
Customer Advisory Board Success: Fireside Chat with Banking Veteran Jeff Rankin
Ignite helped Jeff design, launch, manage, and facilitate his client advisory panel since its inception in 2014 – and the program is still going strong today.
Pragmatic Institute Chat: How Being A Customer Advisory Board Member Can Ignite Your Product Career
Ignite's Rob Jensen, VP of Marketing, will talk about the benefits of CABs, how CABs can be used to improve product development roadmaps, examples of how careers can benefit from participating in company CAB programs, and CAB program “must-dos” to ensure success.
Customer Advisory Board Success: Fireside Chat with Banking Veteran Jeff Rankin
Former banking executive Jeff Rankin provides insights into what worked the best for his Client Advisory Panel, and advice for companies considering starting their own CAB program.
Ignite offers the most comprehensive, interactive online advisory board training for CAB practitioners. In 3 live sessions, we'll cover all aspects of CAB strategy, design, recruitment, agenda creation, managing meeting & ongoing engagement. Our last training participants rated the relevance of the training content as 92%!
Eyal Danon is the President and Founder of Ignite Advisory Group, and a world-renowned expert on customer and partner advisory boards.
Question: Eyal: For our next CAB meeting, we are thinking of hosting both in-person and virtual meeting attendees. What is your advice on this hybrid approach?
Answer: While this concept seems to make sense in today’s environment, we might recommend against doing so. First off, having CAB members join in via phone or video is always problematic – it’s hard for them to hear and contribute to the conversation. In addition, offering virtual meeting participation may reduce in-person participation by those who otherwise would join you. Our recommendation is to poll your members on their preference, and hold the meeting either completely virtual or in-person, and avoid the watered-down hybrid approach.
Got a CAB management question for Eyal? Email him at eyal.danon@igniteag.com. Your question could be included in the next CAB Connection.
Contents
📰 In the News 🖥️ Webinar 🎫 Events 📙 CAB Resources 📄 Blog ❓ Ask Eyal ⭐About Ignite
✨NEW CAB Success Resource Ignite has posted new web content highlighting some of the CAB successes and related published materials of our numerous clients! 👉View CAB success page here>>
Ignite Advisory Group is the world’s leading consultancy focused exclusively on customer and partner advisory board programs for global B2B companies. Ignite’s proven methodology for managing and evolving Customer Advisory Boards (CABs) includes a 4-stage process, encompassing 48 deliverables and measured by 20 metrics to deliver a clear ROI. Learn more>>
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Eyal Danon is the President and Founder of 
